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xei ProMOTIONS SERVICES

Are you a Nightclub, Bar, Lounge and/or Restaurant owner in need of increasing exposure to your establishment?

Are you playwriter in need of brining your project to the theatre?

Promotions is credited with being the brainchild of the organization. XEI’s initial project was to promote a nightclub in Atlanta, GA to a target market. As a result of this promotion, XEI became nationally recognized and quickly began expanding its promotion’s to concerts, theatre, product, and event promotions, which we are now able to offer to perspective clients. XEI has years of experience in the following areas of promotions:

nightCLUB ProMOTIONS

The Nightclub Industry is one of the most lucrative industries in the world. Nightclub goers of all ages and backgrounds flock to the many clubs for the hottest music and atmosphere. While the nightclub industry is a multi-million dollar industry, it also has its share of challenges.

Many nightclubs struggle to maintain their operations due to a lack of consistent and steady flow of traffic to their establishment. Many nightclubs rely on just one or two nights of business to maintain operations. Most nightclub owners find it challenging to focus on the business aspect of their establishment and also focus on the creativity and promotion. In fact, many nightclubs have come to rely solely on external promoters to generate business and patrons.

XEI has excelled in the Nightclub Promotions Industry and has been privileged to work with a long list of nightclubs who may otherwise had to close their doors.

XEI can assist clients in need of organizing an entire marketing campaign from top to bottom. XEI has years of experience with event & nightclub promotions, including, but not limited to Organizing, marketing, promoting & producing events with flawless execution.

In these tight economic times, spending has become the top priority. Clients want to know that the money they’re spending is being put to good use. In the world of nightclub promotions, XEI can steer you in the right direction.

With nearly ten years in the Nightclub/Entertainment, XEI has hosted some of the biggest parties in the industry. XEI can assist clients with all the details including, but not limited to: Flyer Design Social Network Promotions E-Blast Text Marketing Street Team Web Site Google Ranking Word-of-Mouth

Nightclub Promotions are a very exciting and can be the part of the equation that brings that final push to your business. Let's discuss it and see if I can help you with that today.

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CONCERT ProMOTIONS

The Concert Promotions Industry is a multi-billion dollar industry. Concert goers from across the nation wait in anticipation for their favorite Artist(s) to tour. Concert and/or Tour Promoters are the individuals and/or companies responsible for organizing a live concert and/or tour.

In most cases, The Concert Promoter makes an offer to a particular artist, usually through the artist’s agent or management. The promoter and agent then negotiate the live performance contract.

The majority of live performance contracts are drawn up using the American Federation of Musicians (AFM) standard contract format known as the AFM Performance Agreement.

The Concert/Tour Promoter’s various job responsibilities typically include, but are not limited: Securing venue, concert hall, entertainment centre, theater, nightclub or arena bookings.Pricing the event or tour based on market, demographic and competition.Providing air, hotel/lodging accommodations and ground transportation.

However the promoter must have upfront cash and or sponsorship financing to pay for advertising the concert. Such advertising costs, usually referred to as a Media or Promotional Kit, commonly include television and radio advertisements, posters, newspaper and magazine adverts, online marketing and so on.

XEI has had the opportunity to organize several major concerts brands both secular and gospel, including "The Women of Soul" and an "Evening of Praise Gospel Benefit Concert.

THEATRE ProMOTIONS

The Theatre Promotions Industry is a multi-billion dollar Industry and is highly competitive. For the vast majority of Play and Screen Writers, identifying and developing funding sources presents a major setback in their effort to bring their production to the theatre and/or stage. XEI is the ideal organization for these individuals needing assistance with moving their production forward. XEI has a wealth of knowledge and experience in negotiating theatre contracts and identifying and/or developing funding sources to support up and coming Screen and Play Writers.

XEI Theatre Promotion Services include, but are not limited to the following: Identifying and Developing Funding Sources (Sponsorship Development, Grant Funding, Venture Capitalism and Investment Negotiations)Contract Negotiation and Securing of Venue for ProductionMarketing and Promotion Sound and Lighting ProductionEvent Design and Planning

If you are a Screen and/or Play Writer with a great production idea and/or concept, but need assistance with getting your production to the stage, feel free to call upon XEI.

PRODUCT/SERVICE ProMOTIONS

XEI has years of experience in product, service and brand promotions. XEI has had the opportunity to work with all types of business owners from Authors to Retailers, assisting them in developing the branding and promotion strategies.

XEI has been privileged to work with renowned Author/Publisher JL King, Author Charlotte Shaw, Author Mykle Kane-Bowman, just to name a few. XEI has also providing promotions services for various restaurant chains including The Clubhouse at Lenox, Einstein’s Lounge, and The Venetian Room to name a few.

Whether you are a service provider, producer of merchandise and products and/or developer of events, XEI can assist you with brand development and promotions of your particular product, service and/or brand.

XEI can develop a promotions strategy for your product, service and/or brand that includes, but is not limited to the following:

• Designing and Developing Marketing Strategies
• Identifying Your Target Market and/or Demographic
• Designing Media/Public Relations Strategies
• Developing Social Media Strategies
• Developing Community Outreach Strategies